How To SEO Optimize Your WordPress Website With SEOPress Setup Tutorial

In this video I am going to give you a fulltutorial on adding SEOPress to your website to go over the free version and the Pro versionjust has a few extra features that come along with it and working to implement that on yourwebsite today how many was out of her WPCrafter.

com were we go over tactics and tutorials to growyour income and influence online if that interest you consider clicking on the subscribe buttonand to not miss a thing go ahead and click on that notification bill so here we are thisis SEOPress's website you can get here by going to WPCrafter.

com/SEOPress now it's alsoa free plug-in that you would install and activate on your website by just going toplug-ins add new do a search for SEOPress and it's going to be right there it is inthe papers and is a really good deal it's only $40 and you can install it on unlimitedsites just to give you an idea of that if you went with the solution like Yoast you'relooking at about I think I added it up and it would came up to $271 per website for thisis $40 for unlimited website so it is a pretty good deal so let's go over how this is goingto work I got to websites one of them right here says SEOPress of Pro as the title andthis is going to be the one that has the Pro version installed and I have another one righthere SEOPress are free and this is just going to have the free version of SEOPress installedon the website and during the video I might go back and forth just to point out some ofthe features in the Pro and how to configure that just so that this video can be for everyonethat using this plug-in and this point is very popular with agency owners because ofthe very attractive pricing and it's a beautiful plug-in I recently did a video comparing SEOplug-ins and SEOPress came out on top in every regard pretty much so let's just go aheadand jump in let me actually stop for a second and let you know that in SEO plug-in is notsome miraculous solution to have a website that ranks well in Google it's just not it'sgoing to help you with the technical aspects on your WordPress website so that search enginesare going to have a better understanding of what your website is all about but is notsome magic bullet where you just install this and then bam all of a sudden you get an avalancheof traffic that's just not how it works you're going to have to have content you can haveto have a content strategy it's can help you with all the on page SEO aspects of your websitebut I will let you know that for the less competitive keyword phrases SE on page SEOis pretty much all that you really need to get dialed in in order to get some reallygood rankings for your various websites okay so I have already installed SEOPress on bothof these websites so if I go to plug-ins on each here is the Pro one so with the pro youdownload and install the free version from the WordPress plug-in directory and then youhave this Pro add-on pack and so here's the free version only let's go ahead and jumpstraight on into the settings and I'll just do it for both it's going to be pretty muchthe same for for most of what I meant to go through here she immediately met with thisnotification center now let me tell you a lot of what I'm point pointing out right nowyou can disable in the settings arena take a look at the settings of the plug-in firstso this is actually very helpful though it has little notification center now you canclick on the little trashcan here and get rid of any of these notifications howeverI think it's great that they are there to kind of guide you on a path in order to checkoff a check off all the boxes to make sure your website is everything that it needs sonumber one recommending an SSL certificate you should really have an SSL certificateI have a video on that I put a link in the video description box below and then it'sgiving you some warnings about your RSS feed and were to get into that in a moment is askingfor a review that's okay I would definitely recommend giving them a review and there'sjust a couple other warnings here's a really nice window it's asking you if you have aGoogle my business page now that is for local businesses and you can go ahead and clickon this link right here it will take you over to Google my business you can go ahead andcreate an account fill all that information out to get a proper Google listing for yourbusiness if it's a local business and then this last one is very important is to addto your website and this is what you want for every website that you have or manageyou want to make sure it is registered with the Google Webmaster tools or also referredto as the Google search console now what happens is when you click on this button it will takeyou over there if you do not have a Google account you're going to just go through littlesteps to create the Google account and then right here you will click right this red buttonright here that says add property you go heading and click on this pop in the URL and it'sgoing to give you a little code or a downloadable file that you can add to your website in orderto make the connection and verify the website you absolutely want to do this and so witha little bit of code there's going to be a spot to place it here in side of SEOPressnow the SEOPress you also have a couple tabs right here so right here we just have a usefullinks tab and you can leave this year or turn it off in the settings however in the Proversion you also have a option right here that's his SEO tools and these are nice tohave I can click on this button right here get list and if your website is on sharedhosting are you click on this and it will tell you all the other URLs are websites thatare also hosted on the same Web server this is good because you probably don't want yourbusiness side or anything like that on a website with maybe adult related content or some questionablecontent that you might not want okay and then right here you can set into be emailed whenyour domain is going to expire that's always good to be surprised at how many people lettheir domain expire and then you can get your Alexa rank here so those are just the firstlittle batches of differences right there initially work our way backwards with thislist right here of setting someone a start in tools now it's important to note if youhave a website that has Yoast and maybe want to switch to SEOPress there's a way to easilyswitch okay so in the tools working to get the option to export our settings import oursettings and then here is the option to migrate the data that you've already perhaps addedto Yoast it to pull that into SEOPress so you can just go ahead and read this clickon migrate now and it's gonna migrate the data so it's going to be available in SEOPresshere's an option to reset your notifications and reset all of your settings so now let'sgo ahead and click on advanced were kind of working our way backwards here now for advancewe have these three options advanced appearance and then security and this is probably whywant to go backwards is because I want to show you that you have control over the appearanceof the plug-in and I'm still in the free version here it's going to probably be the exact sameas the paid version right here it's the same three tabs okay so were still in the freeversion so your series of various options for tech the technical SEO aspects of thewebsite make sure before you enable any of these that you know exactly what you're doingso here is one that Yoast for example has on by default I actually don't like this featureif you enable this it's can remove stop words from the URL so if you go to create a newblog post and it has a few words in it that plug in my car that might not be so importantto SEO it'll just remove those these would be words like it's a two things like thatI don't recommend having this checked as a matter fact I recommend customizing everyURL for every blog post and him and show you how to do that in this video and here's anotherone this is probably not recommended so if you have categories for your blog posts andyou assign different blog posts to categories when you're looking at the URL for a categoryit has the words it has a good domain name that has the word category and then it hasthe name of the category and this would strip category out of that URL I wouldn't enablethat and a lot of these options here I would recommend just just make sure you know whatyou're doing but before you enable them but you don't really need to enable them now here'swhere that Google site verification code would go that we just got out of the Google searchengine console you go ahead and paste that right here let me show you how to get thatreally quick after you've added your website to Google searches and console it will saynot verified off to the right here it's his managed property there's an option that'sis verify this property go ahead and click on that and he is telling you what you needto do in order to verify that you own and control this website what you do here is clickon alternate methods and then right here you would click on HTML tag and it will show youwhat you need to copy and paste in there so you just copy this right here and then yougo ahead and paste that in right there and that's all that you would need to do is savethe changes and then go ahead and check to see if it's verified that's pretty much allthere is to getting your site linked up okay let's go to the appearance settings righthere so you get some robust options of the appearance of so SEOPress right here you canremove it from the admin bar so if you see right here this is the admin bar I usuallydon't like plug-ins adding anything to the admin bar and SEOPress will give you an optionto remove that next is an option of where the plug-in is in the menu list right herehere's where you can hide the notification center the SEO tools and the useful linksthat I just showed you in the very beginning of this video I like that you get these optionsto have that kind of granular control now the rest of these options here you're goingto want to know what you're enabling like I said before I would go ahead and suggestleaving them all as the default at this point okay such jump into security and this is goingto allow you to have control over who gets to see the option box in a post or a pageso when we go into poster page and in moment working to see how there is a spot to putsome SEO related information that's really the bread-and-butter of any Seo plug-in butyou get control over who would see it based upon their user level right here so if it'sjust you logging into your website you can just leave that as is okay so I'm in a jumpback into the dashboard and working to start going over some of the options now when youscroll down on the free version.

Get titles and meta-so this is going to be your sitetitles your titles for categories and all that were to go through that in a minute minuteshere's for your site maps now what is a very cool is that the free version includes animage site map and an HTML site map the Pro version comes the video site map social networkingsettings in your Google analytics what this means you're to be able to use this insteadof a Google analytics plug-in on your website or having the little snippet of code in thefooter or whatever location in your website we have some advance options which you wordedcovered and we've already covered tools now when you're in the professional version letme go back to the dashboard there some additional options and what's nice is you can togglethese on or off or click manage to jump right into the settings but if you notice we alsohave an option here in the menu on the left okay so advanced now this is where you seethe pro stuff okay you can do SEO to WooCommerce product pages that's included in Pro E oreasy digital downloads and now it's smart enough to know I don't have WooCommerce oreasy did digital downloads installed on this website so these are off by default localbusiness this is actually very good as well to give Google as much information about yourwebsite if your local business to give that local business information you can togglethis off if you're not a local business so for me I would have that toggled off a Duplincore this has to do with some metadata structure datatypes what this is going to allow youto do is to get some Rich snippets on your search engine a pages when you're when yourvarious pieces of content are there so if you have recipes it supports that in severalother of those structured datatypes breadcrumbs Google page speed it'll just take check thatfor you have control over your robots.

txt file most people will not need to get intothat Google News site map this is really cool a ministry that later in the video but thisis where the most recent content you publish on your blog will show as Google will havethe option of listing that as current news so whenever you type a current news eventin Google you'll see these cards and is it usually will say you know this was 18 hoursago and this was 24 hours ago that's a Google News you can get into Google news with thisenabled redirection so this is if you need to do redirects they have little but to findbroken links back links if you have majestic API which I do not have URL rewriting HD axiscontrol of your RSS feed and you can see there's a lot to this okay let's get back to the freeversion so first thing to do is going to go over the settings and then working to jumpinto a blog post or a website page in order for you to see what information you wouldwant to put in there to SEO optimizes those pieces of content okay so for some to clickon titles and meta-now right here is where you're going to put the site title for yourwebsite now by default it's going to use the site title that you actually have in the settingsof your plug-in let me show you where this is important so here I am I just search forWP crafters here on Google and you see this bit right here this right here is your sitetitles you get full control over that site title for your website right here so if youdidn't want to what is set into it's gonna be under settings and then general you canput whatever you want right here and the same thing goes for the meta-description so thisbut right here is my meta-description so for your website you would go ahead and put thatmeta-description right there so the first option is to set it for your homepage thenext is kind of the template to use it for different types of content on your websiteso single post types is are going to be right here posts or pages okay so by default itset to with these variables to use that what you put is the post title you can customizethis on a post by post basis and I'm a show you and then it will show-and then show thesite title you can change this if you want if you didn't wanted to show the site titleat the end you could just go like this and then remove it and it's gone okay in the samething goes for meta-description and the same thing goes for your pages you can do it likethat you get total control over your titles and your meta-now really though Juergen isset those on a post by posting a page by page basis anyway but you could also globally setthem here okay so the archives this is for your author archives of this is best to havedisabled so by default right here it sent to no index I would also recommend on thisto check this box to disable the author archives it's tenant like a zombie page it's not goingto bring any SEO value or convenience to anyone that's on your website I would recommend goahead and disable that and it's also a security concern having that in there is a defaultthing that WordPress does so I would just recommend checking the box to disable it okayyou have date archives with the posts that you create on your website and so by defaultit said tonneau index I for me would also disable this are kind of archive because itbrings no value in it kinda dilutes the potency of your website and the content on your websiteI go ahead and disable that search archives you can leave that as is as so someone doesa search if you have a search field available in some of those a search that page the titlefor its can be the name of the keyword and then the site title you can I would just leavethat the way that it is and also your fora for archive page you have control over thatas well okay so next were to go to took some taxonomies and these are to be the SEO valuesfor your category pages of your categorizing blog posts and is also going to be the tagpages of your adding pages you are adding tags to your various blog posts so let's takea look at this you have the same thing you have control over how it's going to look forcategories so you can go with the default template if you want or put something in therethat you want and may be mix in this variable here the category title these are just whatcan be referred to as a merge tag so because this is right here this means it's going topull the category title in as I can essay this it'll pull the name in of the categoryokay so I like to leave the category the way that it is but tags is a little differentif you're using tags in its pages and content that has little to no value for Google andit just adds to the total page count of your website and it kinda dilutes things as wellso on this I would suggest putting in this checkbox here for no index this will instructGoogle to not or any search engine to not index these tag pages themselves and alsoby checking this box it will also remove it from the site map that the plug-in is goingto generate for your website and lastly we have the advanced options right here and thisis where on a global level you could set for nothing to be indexed on your website so ifI check this box that's telling a surgeon please don't don't index any of the contenthere same thing with no follow these various options here so be very careful here becauseyou could have some kind of an unintended consequence to now if I go into the professionalversion you're in a sea is identical so everything that we went through just now I got all theoptions right here I'm in the Pro version it's all the same options now if you wereto have custom post types on your website that you're creating it's kind of a technicalthing you would have options for those as well listed out here okay so now working tomove on to the site map I gotta say they have the most generous as a site map feature mostNCO plug-ins only have just your standard site map but with the SEOPress you're gettingan image site map as well and if you have the Pro version you can get a video site mapwith it as well so first will click on the Gen.

tab here and we have these options herethere's going to be a little bit of a difference right here so working to see that here I canenable on the professional version the video site map if I wanted to I just by checkinghere and as matter fact I meant to do that and that should give me an additional optionlater on that were going to see alright so here we are so that was the one little settingdifference that you got to see now first we have these options here you can click on thisbutton to actually view your site map and hear something that I love about this blogand that I don't know why all the other SEO plug-ins don't do this so what happens a lotwhen people at an SEO plug into their website and they try to view the site map it'll saynot found in that's because you have to do something called resetting or flushing yourfirm links while they vetted a convenience feature where if you are clicking right hereto view your site map it doesn't pull up just click on flesh permit links like that andit's gonna pull right on up for you I love that they added that as a matter fact is thatsomething that new people to SEO plug-ins run into all of the time okay so right hereyou can choose to enable the site map so if you don't Artie have a site map plug-in youabsolutely want a site map for your website what schools it also creates an image sitemap so if you go to Google and see right here and you click on the image is actually notgiven there it is images you click on here then you the images on your website couldbe index there if that's something that you wanted to okay and then there's also the HTMLsite map I need to enable this on my own website essentially it's going to give you littleshort code you can put on a particular page that you would create in us can have thisvery visually nice site map that someone can actually visit and find the different piecesof content on your website because these XML site maps therefore a search engine they'renot for a visitor on your website because it just doesn't look good at all okay so startgoing through the steps so essentially working to get control over what's included in thesite map okay so right here you can uncheck any type of content that you don't want includedin this would be if you usually if you have something for example of me I have a learningmanagement system LifterLMS and it creates a custom post type for lessons while I andprotecting those I don't want those in the site map so that's an example of some contentthat you wouldn't want in the site map you come here in it on check those options okayand taxonomy's this as well you would want to for me I don't want my tags index thatall side coming here in unchecked that so that didn't make it into the site map andthen right here we have the HTML site map options so essentially saying you take thisshort code and create a page and maybe call it user site map or site map or somethinglike that your pop in the short code and then what's can happen it's can show everythingout in a visual nature but you get options right here to exclude certain bits of contentsif you wanted to do that you get this option right here I think this is a fantastic featurethat you might benefit from okay let me just go ahead and verify that that everything elseis the same and everything else is the same so so far were all synced up okay except foran Pro I enabled the video site map that's going to be an option on a page by page andpost by post basis okay so let's go ahead and click on social network I do that on bothof these so we can go through those at the same time this is another example of wherethey're going to be the same settings okay so what this is going to give you the optionto set some information about your website in your business and these are just simplesettings you just feel them out okay so the first thing right here is is this websitefor a person or an organization you're popping your logo in your putting the name of youor the organization you're putting all that here so you're just feeling information outand so next will click on social accounts and again were just filling information outthis is a knowledge Grapher given this information it's right here were given it to search enginesthat come to the website so right here were just going to be plugging in the links tovarious social networks next is Facebook open graph data so what that is and I just hada video recently about why you need an SEO plug and so someone takes a link to PC yourcontent pay sent on Facebook Facebook then goes and get some information from your websitewhat are they get they try to get an image and they get a title and they get a littlebit of meta-description so right here is going to give you the option to use select a defaultimage if you wanted and you can also link this up with some Facebook related stuff thisis not something that you have to do I've actually never done it so it says Facebooklink ownership ID admin ID and app ID I can even tell you the real benefit of having thosebecause I've never added that to any of my websites but this is going to give you theopportunity to have these as options when you're in a poster page and I'll show youthat when we get there but it will also give you a chance to put some defaults and in thesame exact information here is for twitter if you want this information in these optionsavailable on a page by page or post by post basis you can have this honor off here andright here and saying if you don't want to put the Twitter information and just pullit from the Facebook information I would definitely recommend leaving that as is and less andI will get to that in a moment the poster page will directly put this information inthis is give you the options for your defaults okay next let's go to Google analytics optionsright here in the way to do this as well in the paid version and we will just comparethe two also the only difference is when you're adding the Google analytics and you have thethe Pro version and if you wanted to do the Google analytics is this option here for thereto be stats in the dashboard that's the only difference here so it was really nice aboutthis SEO plug-in including Google analytics is that's probably one less plug and you needto have on your website right anyways right here if you're not can use Google analyticsthrough this plug-in just go ahead and toggle it off okay alright so right here you wouldcheck this box to enable it pop in your Google analytics tracking ID and what's nice is there'sa link here that's going to take you to where you can actually find that it's actually supereasy to do that and then there's a bunch of really nice options here for the Google analyticsintegration on your website so the first one right here is to make it a little more GDPRfriendly so you can check that box right here and this is actually something I didn't realizethe plug-in did but you might already have an existing solution so is going to give youthe option to have a message asking the person that visit your website to consent to thetracking information being collected so this is more GDPR compatibility I like that thisis all there it just shows the developer wants to be able to enable you to be GDPR compliantif that's what you want okay you control over the button and here is some exclude user rolesfrom tracking so I recommend definitely checking on administrator by doing this Google analyticswill not be tracking your usage because if you're using your website it's not the datathat you want in your analytics okay so then you have a bunch of tracking parameters hereyou can just check boxes and things can automatically start being done for you and makes thingseasy so I can't check this box right here to enable remarketing this is if you wantto do remarketing someone visit your website you want to toss and add their way when they'reon a different website will that's remarketing so we got that IP address anonymous Asianthis is more GDPR stuff right here enhance link attribution and cross domain trackingcross domain tracking is when you have a separate like a subdomain or maybe your store or yourmembership area and you want that you want the same tracking across the two domains youcan enable this right here that's already pretty advanced stuff you don't usually seethat as much in the default Google analytics code that you put on your website or someof the plug-ins and right here you can track external links so when there's a link thatclicks out you contract that you can track when someone downloads a document you couldput the document exception here PDF.

DOC X which is a Word document or PowerPoint whateverand then right here if you're using an affiliate link shorten or plug in on your website thathas kind of a a slug so this would be I don't use it but an example would be WPCrafter.

com/go/SEOPressif I was doing that I could track it I don't do that but if you're doing that you can clickthis box and you could put with that little slug is in that example it would've been gocould pop that right in there and then you have some custom dimension stuff right herethis is more advanced Google analytics related stuff it was crazy is this is all in thisfree plug-in and if you noticed everything we looked at in the free plug-in I didn'tsee really any nags the bite there's only a nag in one location and that's when I lookat the plug-in listing right there are three that in a moment but this is everything isall in the free version it's that good let me just say that quick plug-in nag or upgradenegative so that's it right there read go Pro that's it that's the only time he's askingyou to buy it this is a great plug-in okay so let's jump into the settings here so Ican just blast through them and there were in a go into the most important part of theplug and really is the individual settings on up post by post or page by page basis okayso many continue so now we have some additional options so we went over advanced we went overtools and here's the bot option so this is All-Pro to spend just like two or three minuteson it so what this is going to do is automatically if you wanted to scan all the content of yourwebsite to find errors with the links and so you can request the body it's going togo ahead and scan everything and this is gonna you know if you have a simple website thatmay be is always had 10 pages as I can find anything probably lesser some kind of typoerror but if you have an active site we are constantly adding and changing content enhancementwebsite it becomes a bear to manage some of this but does it's going to find it says righthere it's going to scan the links to find errors which is something very good and thenyou have a little bit more granular control here of how many posts or pages it will scanin a batch and also which types of content you might want to include or exclude frombeing scanned and you have all these options right here the next options a pop in yourlicense I haven't even done that here next is the Crow options when this is going tobe kind of like the settings panel for the Pro version there are three more tabs hereof options but this is where a lot of the stuff is going to be so right here is to addthe information if your local business to add that information and like I said thisis just feeling stuff out so that when a surgeon comes your website there and have as muchinformation on it as possible the Duplin core this is it related to meta-tags you couldjust leave this enabled structure data now this is going to be something that you haveif it's on organ have additional options when we go to create a blog post and I'm to showyou what that is mentally this enabled of course but if you're not in use structureddata you could turn it off so right here what you want to first do is check this box andadd your logo the logo that you're using on your website but working to look into it thatstructure data isn't just two or three minutes okay breadcrumbs will leave this enabled here'sa WooCommerce that were not seen any options here because I don't have WooCommerce installedon the website but it's can be very similar options to use that allow you to set variousmetadata information for WooCommerce as well as easy digital downloads okay we have uspages speed option right here and what this is going to do is just trigger the websitebeing analyzed for APA page speed test that's it and then you can click this right hereand it's can ascend the reports you are probably wouldn't use this much you have control overyour robots.

txt file you don't know what that is definitely turn this off most people willnot need to go into the robots.

txt file next is that Google News did you want it on soif you did turn it on like this what it's going to do is enable the options here's theview the site map here's to flush the permit links if you try to view the site map andyou can't see it here's where it's going to add it to the site map right here you plugin just fill out your publication name right here and the type of content that would beincluded as Google news and for most people that's just going to be posts almost on herewith her options here's our 404 page options you can enable this or disable this what thisis going to do is keep a log of those for a force of 447 comes to a page on your websitethat doesn't exist since and sends into this for a four-page this gives you some nice controlnumber one it's gonna monitor it number two will this is for when it's monitoring it ifthe an entry that it's found in a four for error on it'll delete it after 30 days isgood maintenance next you have some options if someone was to get a 44 would you wantto redirect them you wanted send them to the homepage or a custom URL maybe you createa new new page say no hey sorry that wasn't there here's a search box instead or someother content that you might like so you can do all of that right here and if you wantedto you could check this box and it will send you an email notification when you have someonehidden for four page so you can do that pop your email address in right there that's our404 here's the HT access control and this is another one of those things if you do notknow what it is I'd recommend not messing with this a lot of the plug-ins that you mightadd to your website including the SEO plug-in and security plug-ins there automaticallygoing to add entries to your.

HD Access file are rarely are you going to need to get intothat but sometimes you might need to for troubleshooting purposes but you get yourself into troubleby messing with that too much okay RSS feed that's you know a data feed I use somethingcalled things like feedly or something like that and so you can control what is in yourdata feeds this is probably a subject for its own video but you can have a little contentbefore you can restrict how much content is actually in your RSS feed which is actuallyusually good deal what happens is if you ever seen a site that's just sucking in contentfrom other websites whether taken their RSS feeds and whatever those websites push outin RSS feeds these these spongy websites just suck it all in and republish it without theirpermission and it's a bit of a problem this gives you some control over that obviouslyyou don't have full control over that okay back links this requires a majestic integrationthat something you pay for your get an API key and it's gonna list out all the back linksto your website but so the features there but the service is not free URL rewritingI would also recommend on this feature to leave it as off okay really have three morefeatures to go before we go into a post or a page okay Pro version gives you the abilityto set up redirects if you just can use the free version there's plug-ins for adding redirectsso right here is you just click on add a redirect and so to redirect this essay had a pieceof contents and you wanted to redirect anyone that goes that URL the someplace else that'sa redirect so right here enter the old URL right here into the new URL you can enableit and then choose the type of redirect that you wanted she could do that in this SEO plug-inI think it's great you can actually also import your redirects right here and you can alsoexport your redirects are right here for the broken links this is going to trigger thescanning for those broken links on your website and it will list out all that informationright here so that you can go ahead and fix it okay and here's the back Linksys is thatlist if you had majestic integrated to see on the back links to your website so thatis that next is the mean one of the main thing to do with an Seo plug-in is organist setthe metadata for each piece of content so I have one post here and actually have thepost on both websites let's go ahead and see what that's like and there's some really needsfeatures in the Pro version for this but there's everything you need already is going to bein the free version okay so I have the same article on both of these now when you scrolldown this is what you get right here these two boxes right here says SEO and there'sthese tabs and then right here it says content analysis so essentially you would pop in yourkeyword here it would analyze your content and then give you some suggestions I gottasay out of all the time I've had websites I've never use content analysis once in mylife and I don't think I'm going to be doing it anytime soon okay so let's first go aheadand take a look at these options now what's nice is this is where on a page by page orpost by post basis you can set that title so the title like I said is what you see righthere and then this is the description and you can customize this on a post by post basisand you're definitely going to want to do that so if you just wanted to take the titleof the blog post you can do that is good do that automatically that's whites is what isthe fastest SEO plug in or you can click in here and change it now what's what this isis giving you a preview of what is actually gonna look like on Google so here is my titleand it's showing it here and then the meta-description it just automatically pulls the first a certainamount of characters from the blog posts so you can see right here it's is increasingthe WordPress memory limit if I scroll up here increasing the WordPress memory limitand has that right there let's actually put that in our clipboard okay and so that's prettymuch it in you can go ahead and customize this is the most important thing that youcould do for SEO what I've always advised is to make this juicy I mean this is wherethe the whole art of writing that of copywriting comes in is someone's doing a search in yourwebsite the link to the piece of content on your websites listed there you gotta writesomething here that's getting give someone a reason to click and you have plenty of opportunitiesso right here you typically want your keyword that you're going after for this piece ofcontent you wanted in the title he also wanted in the description here but you get full controlover's taking that little extra step and putting it in here okay versus letting it choose automaticallyright now we have this advanced tab here so if this particular piece of content you didn'twant indexed by search engine you check this box and you have similar options right hereas well next is how you wanted to look for social media so in some takes a link to thispiece of content upset sucker in Twitter or Facebook what information do you want to toshow what image you wanted to show what title what little bit of description you wantedto show you get full control over that with this plug-in so right here is for Facebookyou can put a title and a description now check this out if you don't put anything inhere you know it's can happen it just going to pull in what you had here for me honestlyI really don't take that extra step to go and fill it in for the social media as wellis a figure is just going to be the same same thing that I will I want here is the samething I'm no one here so I never even fill this out to begin with but anyways you plugit in here if you want some different if you wanted a customized thumb nail for Facebookyou do it here in the same goes for twitter right here that's just how I do things okayand if you wanted to redirect this post to someplace else now this is nice it gives youthis option in the free version were still the free version I can just enable it andput a link here so five wanted this to go someplace else it's super easy next let'spop the information into the content analysis so I copied a little bit I should have nopeI didn't just let me go ahead and go ahead and take this little bit of code right hereand when I pasted in to the content analysis and let's see what it says right here so analyzethe content oops let me click that they're just gonna take a second now I've got to savemy post or just click on update in it should show the analysis down there let's see themgoing down here and here's the content analysis so it's going to just do some standard andanalysis on what you have in the post content the title the content and all that and startmaking suggestions so you can just go through and follow all these suggestions if you wantlike you said I don't usually do this and it's going to have a couple other optionshere for your configuration it's good to have this year for your images now I don't haveany images but if I didn't have images that did not have alt tags it would give me a noticehere and then right here if there was a links it would give me some information based uponthe links of these options are to be the same options that you see over in up when you'recreating a page or if you have a piece of custom post type and that's pretty much what'sinvolved with SEO optimizing your page or post but let me show you some really interestingthings in the Pro version is so if you're only you have the free version this mightinterest you so it's worth paying attention okay so I got the same post right here thesame bit of information so working to have some additional options here that we didn'thave so we have the same title the same advanced social redirection this is all the same buthere's for our Google News so if I wanted to exclude this from Google News like butthis year or that's their Google News is a great source of traffic if you put up a goodamount of content on your website and the writers for the video site map so if I wantedif I had a video in here and I wanted it added to a specific site map for video right hereis where I would add that information so right here I'd put the information about the videolinks to the video and upload an image for the video thumbnail if I wanted to I havefull control over all of that right okay let's scroll and let's go back to title and scrolldown here and this is one of the things that I really like about the paid version and thisis a feature I would use so you pop your target keyword in but it has as Google suggestionsof you ever searched anything on Google and then you scrolled all the way down it showeda couple other suggested related terms search terms and you can just click on it while whatwhat Dave integrated in the Pro version is pulling that information in so if I pastedin this phrase WordPress memory limit and then I clicked on get suggestion you can seejust took a split second it gives me other keyword phrases suggestions so WordPress memorylimit 40 M WordPress memory limit error in the reason it does this is you would be ableto get more traffic to the piece of content that you're creating if you incorporated moreof what these related terms are so these are called long tell keyword phrases so my keywordphrases WordPress memory limits but people are searching the self I would include a littleparagraph organically about a plug-in about it right there or include this 40 MB thisis making suggestions that I might not have already thought of of of longer tail phrasesthat I would want to organically include inside this article in order for it to be suggestedwhen people are making these search terms right here using these are making the searchesI had to say this is one of the convenience features then I really like about this plugin that it has it right here obviously I can go to Google and I can search us in Googleand IB the freeway that's totally fine to but I just find this so convenient to haveit right here as well so now when we scroll down a little bit more we actually get anotheroption box for structured data types and this is what's can add those rich snippets so letme show you there's a list here of the different types of structure data that they offer Ihave several videos on structured data that's when you are doing a search in Google andyou're seeing more information there maybe it's review stars maybe it's a product pricesomething along those lines recipe how long it takes to complete a recipe event detailsso the this plug-in actually gives you some of those options right here so the types ofschema that are available is article course recipe video event and product so if I wasmaking a page about an event in their specific dates I can go in here I can choose eventsand it gives me a little bit of information about it some pointers and then right hereI can start adding all this information the date of the event the time the location allthat kind of stuff so what this does is it hands Google all this info on a silver platterso that when Google's compiling there is search results it can also take some of that informationand show it here before someone even clicks through on your website so you don't haveto have an additional plug-in for that in full disclosure I do use this WP schema Proon my website because there's some advanced features that it does that this doesn't dobut this is great if you just want to start Ted tiptoeing in and you might not need themore powerful plug-in this is an additional great value that they added to the plug-inso that his in a nutshell SEOPress and a lot of the same options you saw your first postis also good to be on a page and it will be on products if you have WooCommerce it'llbe on all of that now if were here on their website I want to point you to something ifyou did want to buy is only 40 bucks I think the prices going up to maybe 60 bucks laterin the year per year its unlimited installations visit WPCrafter.

com/SEOPress what I wantedto show you was right here underneath support there are some articles so there's some guidesfrequently asked questions you get your change log and you get all this other stuff righthere so you might want to check out the guides it's pretty good it does you more informationabout analytics appearance all the stuff it's all just a listed out here so if there isany bit of information that I might have left out or not gone over in enough detail in thisvideo you could go ahead and just check it out right here and you'll have that informationthere available for you I gotta say SEOPress is a joy to work with I'm sure you noticedthe interface is very simple and clean lightweight and fast it gives you plenty of granular controlit doesn't quite feel as complicated and overwhelming as a lot of the other SEO plug-ins most ofit is really just filling out the information that's really all it is us filling out theinformation that it's asking for so anyways if you have any additional questions aboutthis plug-in a feel free to leave them in the comment section down below I'll do mybest to answer those if you found value in this video if you would consider giving ita thumbs up remember to subscribe to the channel and turn on the click on that notificationbill that's the way her and find out when I've uploaded new videos is when you clickon that Val hey thank you for spending this time with me today and I will see you in thenext video.

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